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New Report on Media Consumption and Disinformation in Central Asia 

The European Neighbourhood Council released it’s new report on “Central Asian Media Consumption and Disinformation: a quantitative and qualitative assessment in the context of geo-politics”. The report produced under the EU-funded project titled “Resilience and Engagement with Varied Information for a Vibrant Environment” (REVIVE), implemented by Internews.

From the ongoing Russia’s war in Ukraine to controversial domestic events in the region, the report explains what information – and disinformation – Central Asians consume, as well as the reasons why they consume it. The research’s overarching objective is to deepen our understanding of regional media consumption patterns, with a focus on the audiences most vulnerable to disinformation—young, elderly, and linguistic minorities.

A mixed methodology was used to collect both quantitative and qualitative data for the study. In particular, CATI and extensive semi-structured interviews were done in Kazakhstan, Kyrgyzstan, Tajikistan, and Uzbekistan. Desk research, on the other hand, covered each of the five states in the region, including Turkmenistan. 2,400 people participated in the large-scale survey, while the qualitative portion included 360 in-depth semi-structured interviews, including 60 with media consumers and 30 with media content providers (such as journalists and bloggers) each country.

The report and its recommendations are essential in understanding the media environment and combating disinformation in Central Asia.

Full report, executive summary and infographics in English.
Full report, executive summary, and infographics in Russian.